Kid Inventors
The Need
Koch Industries teamed up with the STEMIE Coalition to encourage invention and entrepreneurship in young people. My team was tasked with figuring out how to promote this partnership.
The Solution
Instead of just writing a press release announcing the partnership, we decided to bring awareness to Koch’s initiative with feature stories and videos featuring kid inventors.
Young Visioneers
My responsibilities for this project included writing the feature stories, assisting in the design of the article and creating video scripts using the footage captured by our video team and the Young Visioneers.
Kids Say the Smartest Things
I combed through days of video pitches to find inventors to highlight, interviewed them on camera, created the videos and helped write the feature story.
Here is a compilation of the videos I created announcing our partnership with STEMIE. These were promoted on social and as pre-roll video ads.
Digital ad